Ever wonder about doing a live tweet at an upcoming event? Wondering what a live tweet is? Twitter is the new social water cooler, but you don’t have to wait until the morning after a big event, show or game to get the conversation started. Live-tweeting along with an event as it unfolds drives engagement on Twitter and builds buzz.

We had a blast doing one for the LIFT agency. So much fun as we live tweeted the event. Pretty fun to see the number of people participating in the event as it started to trend locally.